How Vadzo Imaging serves Retail IoT?
Internet of Things is revolutionising retail in terms of the changing the way people shop and changing the way stores are managed. Retail is a space where the business directly interacts with their customers and every business wants to know more about their customers to serve them better. Retail adopted IoT very early and have been leveraging the advancements in IoT to improve the customer experience, boost their sales, enhance their ROI, and so on.
Visual data is becoming a critical medium for businesses to understand their customers and understand how the stores/supermarkets are being managed and optimise the store management.
This is where Vadzo Imaging and our engineering expertise plays a role. We have analysed the needs of this market and have aligned our camera portfolio to enable the Retail IoT solution developers to get access to the best performance cameras at the right cost.
Retail IoT is a huge space and the main areas that Vadzo focusses on are
Shelf Inventory Management
In retail, the shelves being kept fully stocked and the supply chain being managed smoothly plays a vital role in the profitability. This requires continuously monitoring the shelves and inventory. Vision systems are being incorporated for scanning the shelves and analyse consumption rate, refilling rate, aisle usage etc. The vision systems are either mounted at specific locations viewing the shelves or as a part of robots that moves around the store scanning the shelves.
Vadzo Imaging, based on its experience and market analysis, believes that the following vision requirements would enhance the performance of the store automation solutions.
Retail analytics has a lot to do with store traffic management which helps the stores to analyse the footfalls to optimise their operation and plan the offers/promotions. Analysing the store occupancy also allows the stores to plan their space better and create better customer experience.
Retail Analytics can involve applications such as people counting, demographic analysis, dwell time, Occupancy, and so on. It enables retailers to plan the commodities, optimise store layout, identity congestions, address wait times, and so on.
Vadzo Imaging, based on its experience and market analysis, believes that the following vision requirements would enhance the retail analytics systems.
Vadzo Cameras for Kiosks & Digital Signages
Vadzo Imaging has designed and developed camera systems to serve the Imaging requirements for Kiosks and Digital Signages. We have camera systems ranging from 1MP to 13MP that cater to the imaging requirements demanded by application areas. Vadzo also supports customization to accommodate niche requirements such as electromechanical filter based lens holders, IR LED integration, dual-sensor integration on same board, and so on.